ABSTRACT
The purpose of this study is to test the moderating effect of gender on the relationship between the Big Five personality traits of agriculture and food science senior students and their entrepreneurial intention. For this purpose, the study employed an online survey, which was directed to senior students in the agriculture and food science program at four public universities in Saudi Arabia. Out of the 450 forms distributed, 410 provided usable responses for analysis. This process yielded an answer ratio of 91%. The findings of PLS-SEM showed that the Big Five personality traits have a significant positive influence on students' intent toward entrepreneurship, except for neuroticism, which was found to have a negative but insignificant influence. The results of moderating effect analysis showed no significant moderating influences of gender on the link between two traits, i.e., agreeableness and neuroticism and entrepreneurship intention. On the other side, gender was found to have a significant moderating role in the relationship between the four other traits, extraversion, conscientiousness, openness to experiences, and entrepreneurial intention. Male students have a more moderating influence in relation to extraversion and conscientiousness than females do on entrepreneurial intention, whereas female students have a more moderating influence regarding openness to experiences than males on entrepreneurship intention. The results confirm that to ensure a sustainable agriculture ecosystem, each gender should receive appropriate development programs to strengthen their personal traits to stimulate entrepreneurial intention.
ABSTRACT
Since the inauguration of the United Nations Sustainable Development Goals (UNSDGs), environmental performance and sustainability have become more important to decision makers, scientists and leaders of organizations than before. In response to this, leaders of different organizations spend all endeavors conserving resources and ensuring environmental sustainability. In this context, transformational leaders have the capacity to ensure the green performance of their organization. The purpose of this study is to test the link between green transformational leadership (GTL), green innovation (GI), corporate social responsibility (CSR) and green performance (GP) in the hotel industry in the Kingdom of Saudi Arabia (KSA). The study empirically tests the mediating effect of GI and CSR on the link between GTL and GP. The study used a quantitative research method via a pre-test instrument, self-distributed and collected from employees in large hotels at different regions of the KSA. The findings from 732 valid responses, analyzed with structural equation modeling (SEM) showed that GTL had a significant effect on GI (β = +0.72, t-value = 14.603, p < 0.001), CSR (β = +0.58, t-value = 8.511, p < 0.001) and GP (β = +0.17, t-value = 2.585, p < 0.001). Moreover, GI and CSR had a direct positive effect on GP (β = +0.10, t-value = 2.866, p < 0.01 and β = +0.61, t-value = 4.358, p < 0.001, respectively). GI had a partial mediation effect (p = 0.048 < 0.05) on the link between GTL and GP. On the other hand, CSR had a perfect mediation effect (p = 0.077 > 0.05) on the link between GTL and GP. This reflects the vital part that CSR plays in this relationship, which can be changed based on the status of CSR. In addition, this reflects the value of CSR in achieving GP, which contributes to the achievement of environmental sustainability at a national level (i.e., the Green Saudi Initiative) at a regional level (i.e., the Green Middle East Initiative) and at an international level (i.e., UNSDGs).
ABSTRACT
In response to the Saudi Vision 2030, the Kingdom has developed mega entertainment events in different cities, referred to as cities-based entertainment, to diversify the long prevalent oil-dependent economy and change the traditional image of the Kingdom as a sole religious tourism destination. This research develops and tests a conceptual model on the relationship between the quality cities-based entertainment recently provided at the kingdom, and destination image, quality of tourist experience, and tourist satisfaction. More specifically, the research examines the direct influence of quality cities-based entertainment on tourist satisfaction and the indirect influence through destination image and quality of tourist experience. A structural equation modeling (SEM) was used to test structural relationships between the research variables. The results showed a positive and significant influence of event (cities-based entertainment) quality on destination image and on tourist experience quality. However, the results revealed that event—i.e., cities-based entertainment—quality failed to have a direct influence on tourist satisfaction. Hence, destination image and tourist experience quality were found to fully mediate the influence of event quality on tourist satisfaction. Theoretical and practical implications of the results are discussed and elaborated.